Germany’s possible first winners (and some losers) from the Covid-crisis
Germany is lifting its Corona prevention restrictions. What do German companies (startups and dinosaurs) look like 100 days into the crisis? Germany’s first corporate winners and losers on how they…
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How your localized content could stand out during the Coronavirus crisis
Berlin – With almost two months of ‘the new normal’ behind us, FSG shares with you what has changed in ways of communicating with online German consumers since the Coronavirus…
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What the Coronavirus means for German e-commerce
Berlin – With the Coronacrisis all around us, we, too, see that limited social interaction changes our lives significantly. Many entrepreneurs are affected, the economic impact in the world gets…
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A Coronavirus update from Berlin
Berlin – FSG’s office is empty today, since all of us are working from home in respons to the new Coronavirus. What else is happening in Berlin? Here’s your FSG…
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A podcast on the new Coronavirus and FSG’s way of working from home
Berlin – FSG’s response to the new Coronavirus means most of us are working from home at this point. Listen to our Managing Director, Radboud Langenhorst, as a special reporter…
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We are hiring!
We are hiring! FSG is growing and we encourage you to do the same. Read here about the positions we have available in our Berlin office, and click on a…
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Auping and FSG continue their collaboration
Berlin – FSG is happy to announce that we have renewed our contract with our partner Auping. Auping and FSG started working together halfway 2018. In the future, we will…
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Black Friday in Germany – how the weeks after are of great importance to your brand
BERLIN – Black Friday and Cyber Monday are great days to increase your sales. However, the weeks after Black Friday and Cyber Monday can be crucial for your brand, too.…
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Tesla will build its first Europe based factory in Berlin. Here’s 5 things you need to know
BERLIN – This was the week where entrepreneur Elon Musk came to Berlin and said that Tesla would build its first Europe based mega factory in the suburbs of Berlin.…
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FSG and Crowdbutching have big plans for 2020
Berlin – FSG is proud to announce its next partnership: we will be helping the Dutch company Crowdbutching with growing their online business in Germany. Crowdbutching, founded by Dutch entrepreneur…
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Here are our key take-outs after visiting the Web Summit in Lisbon
Lisbon – Our Managing Director Radboud Langenhorst and head of Operations Juan Camilo Garzon Beltran visited the Web Summit 2019 on November 5th and November 6th in Lisbon. Here are their key…
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Webshops only? No way! Here are five retail experiences in Berlin we applaud
BERLIN – In today’s experience economy, brands do not only have to sell a product: they have to sell, that’s right, an experience. Here are five examples of brands that…
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FSG and HelloPets (Wooof) continue their collaboration
BERLIN – We are happy to have been partners with Wooof (HelloPets) since 2017. And we’ll continue collaborating with them. HelloPets and FSG have officially signed a contract for the…
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Could Berlin soon be Europe’s number one Startup Powerhouse?
BERLIN – London is still the number one startup hub in Europe. But for how much longer? Berlin ’s tech-savvy culture, its room for innovation and adventurous entrepreneurs make the city…
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FSG and AGU partner up: Dutch bike gear brand now available in Germany
Berlin – The Dutch rain- and bikegear brand AGU is now selling its products in Germany. Starting this week, FSG takes care of all online marketing activities in Germany for…
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Office space available in the heart of Berlin – come join us in Kreuzberg
Berlin – We will have six desks available at our Fingerspitzengefühl office at Mehringdamm starting September 1st 2019. Fingerspitzengefühl is located at Mehringdamm 34 in the heart of Kreuzberg, Berlin.…
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From ‘to do’ to ‘done’; we’re working on our agile skills here at FSG
Berlin – Sticky’s everywhere at FSG’s headquarters in Berlin. Trieu Huynh paid us another visit this week – he’s the person who taught us how to work agile. Trieu first…
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How working with German influencers can increase your brand awareness and your sales
Berlin – Everyone who has seen the documentary about Fyre Festival could witness how influencers and models with millions of followers were paid to promote ‘the cultural experience of the…
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Our Managing Director Radboud wrote an op-ed about being succesful in Germany
Berlin – Our managing director Radboud Langenhorst wrote an op-ed for Emerce, about being successful in Germany. Radboud wrote this piece after FSG held an event last month in Berlin:…
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First impression of our very own FSG event in Berlin this week
BERLIN – Wow, what a week we’ve had. What started as a wild thought last year, became reality on Wednesday May 15th and Thursday May 16th. We held our very…
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German consumers meet IXXI
Berlin – The Dutch wall decoration brand IXXI and FSG have been working behind the scenes the past months to give IXXI a booming introduction in Germany. We’re excited to…
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Here are our five golden rules on how to engage with a brand’s following on Facebook
BERLIN – Facebook users nowadays see more posts from friends and family, and less content from brands. However, there is a lot brands can do to still engage with their…
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Black Friday in Germany: why your brand should not miss out on it
Berlin – Black Friday is an important shopping event in Germany for the brands we represent here at FSG. Why? For some of those brands, revenue on this day increases up…
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Ruurd wrote an op-ed in MARKT: ‘A Dutch brand in Germany has to start from scratch’
Berlin – FSG’s CEO Ruurd van der Weide wrote an op-ed for Dutch marketing magazine MARKT about being an entrepreneur in Germany. MARKT is a magazine published monthly by the…
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‘A brand in Germany can set high goals and hit them’
Utrecht – Countrymanager Yvonne Zermin went to the Netherlands to talk to the Shopping Today audience about our partner Paula’s Choice. Yvonne discussed the ins and outs on how Paula’s…
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Paula’s Choice extends its contract with FSG
Berlin – Skincare brand Paula’s Choice has extended its contract with FSG. ‘Together with FSG, we have reached a new phase’, says Paula’s Choice general manager Europe Susanne Ferguson. We…
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Floris van Bommel and FSG continue their collaboration
Berlin – The Dutch shoe brand Floris van Bommel has extended its contract with FSG for another two years. The Dutch family business will expand its online activities in Germany…
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